The Workplace Is Sex, Race, And Education - 2038 Words

After years of fighting for equality in America we have still yet to be equal. We know why certain things are unequal but I have yet to find someone who knows the answer to my question. Inequality still exists in the workplace because of sex, race, and education. One of the biggest pay gaps in the workplace is sex. Between women and men the pay gap is different, men get paid more than women that are in the same profession. I have found that STILL to this day men believe that women can not do the labor that they do. â€Å"Professors led by University of North Carolina at Chapel Hill’s Sredhari Desai found that married men in â€Å"traditional† marriages (they’re the sole breadwinners while their wives do not work) view women in†¦show more content†¦As a woman you may feel as though since you’re leaving for a good reason that you deserve it, but your boss may view it as when you re on leave why give you more money? As a woman I honestly donâ₠¬â„¢t believe that it is fair because if I’m just as eligible as a non pregnant woman, or a man in my office even though the company is MAKING me take leave. You already having to give me paid leave, so why not give me my bonus too so when I come back I have it instead of me feeling as I’m getting discriminated against. Believe it or not there is a pay gap in-between a group of women itself. The pay gap worsens with age, the pay gap is 6% for women aged 25 to 35 but in women 60 and over the gap becomes a huge 38%. In 2013, women ages 55 to 64 years had median weekly earnings of $788. While the earnings for women in this age, group are higher than for women in other age groups, they are $212 less per week than the median weekly earnings of men ages 55 to 64 years, which is $1,000 per week for a gender earnings ratio of 78.8 percent. At the beginning of their working lives, the earnings of women and men are more similar; yet, even among the youngest workers, women ea rn less than men.† According to the Women’s Bureau Issue Brief. Also speaking to older women in my life such as my grandma about this subject, to see what

A Research Study On Secure Attachment Using The Primary...

â€Å"A Research Study on Secure Attachment Using the Primary Caregiving Approach† addresses the importance of a child s positive sense of well-being on their development, characterized by a secure attachment style where caregivers provide a safe and secure base for the child to explore from and retreat to and explore from. Well-being is the â€Å"complex physical and psychological state comprising good physical health and feelings of happiness, satisfaction, and social functioning,† and a healthy well-being is necessary for positive relationships with parents and others who close relations are formed with, like teachers and family members (Ebbeck et al.,2014, p.233). Such relationships have a long-lasting effect on a child’s developing. In a caregiver establishment, multiple caregivers or daycare teachers are given, so a child’s need to form a secure attachment with one caregiver is altered. In this experiment, two childcare facilities in Singapore were o bserved before and after the optimal primary caregiving system was introduced. It was deemed essential that staff of such facilities help the children have a healthy diet, and positive views on their self-awareness. The article shed light on just how many children are forced to go to daycare as 81% of Australian moms work and a child can spend up to 12,000 hours in a child care setting before even starting school (Ebbeck et al., 2014, p.234). A child’s developing trust and secure attachment with a caregiver is a fundamental stageShow MoreRelatedThe s Theory Of Human Attachment1421 Words   |  6 Pageschild’s life, including teacher or guidance, playmate, disciplinarian, caregiver, and attachment figure (Benoit, 2004). However, the most important role for parents is as an attachment figure, which can predict the child’s later social and emotional outcome. The first six months, therefore, is the most crucial period for parents and infants to develop this connect ion. Many people often have mistaken attachment with bonding. Bonding is referring to physical contact, and in this case depended on skin-to-skinRead MoreThe Emotional Link Of Attachment1661 Words   |  7 PagesIntroduction Attachment is one of the developmental milestones that begins during conception and remains throughout one’s life. It is defined as the â€Å"strong affectionate tie we have for special people in our lives that lead us to experience pleasure and joy when we interact with them and to be comforted by their nearness in times of stress† (Berk, 2011, p. 264). When an individual meets the child’s needs, an attachment begins to form. 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Hotel and Hospitality Management Assignment

Questions: 1. Discuss the intersection of hospitality, service and customer experience as a major challenge to Hotel Managers 2. Provide examples to support the practical application of these concepts 3. Evaluate how a manager would assess the effectiveness of these concepts Answers: Introduction: By the very term hospitality, the readers are able to understand that hospitality management deals with those services that are required to provide the receptors with the facilities and provisions that will make them feel contended from almost all the perspectives, it may be in return of something or may not be, as the case may be. Hospitality, thus, involves the act of rendering a warm and friendly welcome to the individuals who are received as guests to any particular venue. Hospitality management therefore denotes the management of certain events that take place in the service industry, that involve hotels and tourism industry. The staff of the hospitality management department would engage those individuals those who possess the skills for ensuring a warm and deserving welcome to the guests along with the management of various departments that are related to the concept of hospitality. In an organization, the front desk, housekeeping, the human resources, operations management, financial management, marketing and sales, restaurant and bar comprise all such departments that are required to be managed by the Hospital management department of an industry. These departments should be organized in such a way that they are able to serve the guests the needed welcome and satisfaction that they feel they are worth of. Intersection of hospitality, service and customer experience as a major challenge to Hotel Managers The relationship between the hospitality management department and the customer or guest service experience play a very important role in deciding the success of any organization or service industry like hotel and tourism industry. This is because the more the hospitality management department is involved in satisfying the demands of the customers or the guests, the more an organization or a business is able to progress in the business world. Many consultants and mangers of specific hotels and tourism sectors have reported that the customers in todays society are very much involved in assessing the conduct and the service provided to them by any business process. The service-profit chain, thus, is the main determinant of any business organizations growth and stability. The profit and progress of a business is dependent mainly upon the loyalty and the value-added service that is provided to the customers. In accordance with the views presented by James L. Heskett , Thomas O. Kones and others, the service profit chain is created by an extensive relationship that is formed among the employee satisfaction, loyalty of the employees, customer satisfaction and the ultimately the productivity. As and when the service provided to the customers by the employees are satisfactory, automatically it increases the loyalty of the customers towards that particular service. Therefore, the hospitality management is the service that aims at the management of all those events and services with the required skills and dexterity (Grissemann et al. 2013). Now, according to The Experience Economy, by Joseph pine and James H. Gilmore, the experiences matter largely in determining the success in customer service policies. The manner in which the goods are delivered by the business organizations in order to secure customer satisfaction as well as customer loyalty, experiences are also sold in achieving a healthy business (N. Torres Kline 2013). The critics opine that the consumers nowadays not only evaluate the services of any business but also base their assessment upon the experiences, they aspire for experiences from the services more than the standards or the quality of the services rendered to them. The experiences created by the companies or the business organizations become memorable for the customers, they turn to be much more important than the goods or services sold by an organization. The designing of experiences are now are as much a business art as the designing of product and services are. As for instance, the Forum shops i n Las Vegas mall portray the theme of an ancient Roman marketplace, that create an ever-lasting impression on the minds of the visitors. Thus, this falls under the criteria of an experience. Various cues can be used by which should be in accordance with the theme that a company sets for the establishment of experiences, such cues help in enhancing the impression upon the consumers mind and will create a strong sense of experience among the customers. In the pursuit of engaging the consumers in experiences, the hospitality management department of an industry needs to place such cues, which will pose a positive impact upon the customers rather than creating negative influence. Practical Application of these Concepts: The concepts of hospitality, customer satisfaction, and experience economy and service-profit chain are being continuously applied in todays world by all the companies in order to realize their goals and progress accordingly. For instance, Banc One is a company that is based in Columbus, Ohio, has improved upon its services by introducing the techniques for measuring and tracking the customer satisfaction rates through the regular evaluation of the factors that determine the customer satisfaction, employee satisfaction and ultimately the customer loyalty. Xerox is one of the companies that had engaged itself much earlier during 1990s in the ratification and analysis of the levels of the customer satisfaction and customer that draws customer loyalty (Li et al.2013). This process of analysis has truly helped the company in extending and upgrading its efforts to satisfy the customers through various mean and earn their trust. The South West Airlines that is the seventh largest domestic airline of U.S.A. is again another example that has achieved its employee retention and the productivity from the employees through the facilities that the Southwest Airlines has provided to the employees. Thus, the company mainly aims at securing the ultimate growth through customer satisfaction which is again derived from the increase in the employee satisfaction and thereby employee productivity. Many other companies such as the Information Technology sector and the firms related to the IT are very much involved in satisfying the demands of the clients or the consumers. This is enabled by the ability of the companies to deal well with the employees and ensure good positions fir them , thereby securing the contentment of the workforce, which ultimately enhances the productivity of the firms or that of the employees , consequently the satisfaction levels of the consumers are also doubled in the process (Mohammed Rashid, 2012). On the other hand, the concept of the Experience economy has become one of the most important pre requisites of any firm in the act of dealing with the customers and for providing them the most reliable services. The restaurants like the Hard Rock Caf and Planet Hollywood are the examples of businesses that base their customer satisfaction upon the themes of the entertainment (Tan 2014). The themes of entertainment possess some cues or the other that determine the themes that become important for attracting the attention of the consumers. However, this is not only confined to the experience of entertainment, the customers are also influenced by the personal matters. One of the Cafs opened by an entrepreneur in Israel charges its customers only for entering the Caf, and not for any other purpose (Law et al. 2014). That Caf has been regarded by the customers as just the meeting point, where they come up for social gatherings, they meet their acquaintances and are charged for that, no o ne enters the Caf with the intention of having food, the priority rests upon the intention meeting nag to be seen. Thus, it is evident that the Caf in order to meet the wish of the people has prepared itself accordingly and covey the experience that the consumers actually want to undergo by visiting that caf. Therefore, it has become clear that hospitality management department of that caf should be aware of the personal needs of the consumers and make arrangements in such a manner, so that they are judged in accordance with the experiences they provide to the consumers. Experiences are sold, thus, rather than the products. Experiences when they are conveyed by an organization should meet the purpose or the demands of the customers in the same way as the goods and services fulfill the needs. The experiences or the modes of experiences can be of various kinds that will tend to engage the customers in various ways and give them the needed enjoyment. They need to be designed in such a way that they retain the capabilities of going along with the wants of the customers. There can be four realms of experience; some experiences require the consumers to get fully immersed in the activities, some are escapist experiences that make the people get involved in the activities much more, the experiences sometimes demand passive participation of the consumers forgetting the realities. Thus, the entrepreneur of any company needs to explore and research well about his companys prospects and existing features, which will help him in setting up and designing the experiences that will suit the purpose or aims of his compa ny as well as the demands of the customers. For example, the Disney World may serve its customers in all the possible ways by rendering them all the kinds of experiences that are required to make the visit to the Disney World memorable (Padilla-Melndez et al.2014). A few key design principles have been identified by the critics, that would help the entrepreneurs in the depiction of the experiences in a well-defined manner and thereby earning the trust, and demand of the consumers. Thus, setting up of a theme, such as The Rainforest Caf, the name itself says the mode of experience that the consumers are able to get by entering venue. Thu, the theme need to be very concise that can enable the customer knows exactly about the intention of the business enterprise or any establishment and proceeds accordingly (Llach, J., Alonso-Almeida, M. D. M., Mart, J., Rocafort, A. (2016). Another most important aspect that need to be taken care of by a company is that the experiences should pose a positive impact upon the consumers, for example in case of a traveling company, the company should make the consumer aware of the value-added services that it will be able to provide, it need to create an impression by informing the customer about the travelling pack ages and schemes that can attract them as well as rendering them with all those services that would make them feel that the expenses made by them are worth the experiences received. All kinds of negative cues need to be evaded. For example, in case of the The Rainforest Caf, if a customer is being told that he or she is going to undergo the adventure instead of being told that they are going to be served with the delicious food items, the statement will act as a cue in posing a truly positive impact upon the minds of the consumers. In many cases, the consumers are faced with quite bad experiences at some hotels, as when and they approach the hotel for some purpose. The manner of reception that the customers receive at many hotels do not remain up to the mark along and even the boarding and lodging services that are provided to the visitors may not satisfy their wants and even the cues provided to them during their stay in the hotel may create completely a negative impression upon the minds of the consumers and they may avoid the services any further from the establishment. The companies should not execute poor management of the services that cannot engage the attention and demands of the consumers; as well the senses of the consumers need to be engaged in order to succeed in the field of making the experiences a success. Managers Role in assessing the effectiveness of the above-mentioned concepts: A manager of any organization in his pursuit of making the business of the company more and more successful should need to take care of all the means that can help in creating customer satisfaction and enhancing the same. Being a manager of an establishment, as for instance, a hotel that serves towards the lodging of the visitors, he or she should be well prepared by setting forth all the facilities that can create and enrich all the possible experiences of the inmates during their stay (Mok et al. 2013). In order to satisfy the above-mentioned purpose, the manager at the first and foremost stance should make sure about the well-defined presence of the departments of the hospitality management in the hotel, so that the inmates of the venue do not feel any kind of discomfort and unsatisfactory service on their part. Thus, in order to ensure this, the manager along with his staff of the company or the establishment should need to ensure that the employees of his concern are fully satisfied with the employment policies and programs that are designed for retaining the employee satisfaction (Zhou et al. 2014). Through the proper implementation of the service profit chain the manager of an establishment is able to receive the best and productive services from the employees (Chen et al. 2013). Now, if the employees are provided with those privileges that they deserve then they will be able to serve the customers in terms of hospitality more and more better. This in turn will enhance the prod uctivity of the firm or the company, enhancement of employee satisfaction will lead to employee retention and consequently employee productivity (Ali et al2014). If the manager after the implementation of the service-profit chain does not get the desired results in terms of customer experience and customer loyalty and satisfaction, then he should be more alert in assessing the experiences that the customers receive after entering his establishment (Lee, 2016). Therefore, he should set another small department of a few officials who will design the experiences that the customers should undergo during the process of enjoying the products or services of the particular concern. On the other hand, the assessment of the employee productivity needs to be one. If the manager feels that the customers are happy with the experiences that they receive from their establishment or organization, he should increase the employee management schemes, he can then set up another department that will take care of the issues related to the employee productivity and satisfaction and enrich the same through various training and proper recruitment processes. Now, if the manager finds that the enhancement of the employee productivity and loyalty have successfully led to the progress in the hospitality management department of the concern , thereby securing a good reputation among the consumers by gaining their loyalty and trust through the creation of experiences and reliable services. Conclusion: Thus, it is evident that the hospitality management constitutes one of the most vital departments of an organization from almost all perspectives that are required for the growth of the firm. When the consumers are able to receive the sophisticated and most coveted and polite service that they deserve in return of the value they are paying for the same, the image of an organization automatically is enriched along with its profitability. References: Ali, F., Hussain, K., Ragavan, N. A. (2014). Memorable customer experience: Examining the effects of customers experience on memories and loyalty in Malaysian resort hotels.Procedia-Social and Behavioral Sciences,144, 273-279. Ariffin, A. A. M., Maghzi, A. (2012). A preliminary study on customer expectations of hotel hospitality: Influences of personal and hotel factors.International Journal of Hospitality Management,31(1), 191-198. Bastic, M. (2013). Environmentally Friendly Hotel Service as a Challenge for Innovations and Social Responsibility.Journal of Hotel Business Management,2014. Chen, K. H., Chang, F. H., Wu, C. (2013). Investigating the wellness tourism factors in hot spring hotel customer service.International Journal of Contemporary Hospitality Management,25(7), 1092-1114. Chen, W. J., Cheng, H. Y. (2012). Factors affecting the knowledge sharing attitude of hotel service personnel.International Journal of Hospitality Management,31(2), 468-476. Domnguez-Falcn, C., Martn-Santana, J. D., De Sa-Prez, P. (2016). Human resources management and performance in the hotel industry: the role of the commitment and satisfaction of managers versus supervisors.International Journal of Contemporary Hospitality Management,28(3). Grissemann, U., Plank, A., Brunner-Sperdin, A. (2013). Enhancing business performance of hotels: The role of innovation and customer orientation.International Journal of Hospitality Management,33, 347-356. Gummesson, E. (2014). Productivity, quality and relationship marketing in service operations: A revisit in a new service paradigm.International Journal of Contemporary Hospitality Management,26(5), 656-662. Law, R., Buhalis, D., Cobanoglu, C. (2014). Progress on information and communication technologies in hospitality and tourism.International Journal of Contemporary Hospitality Management,26(5), 727-750. Lee, K. J. (2016). Sense of calling and career satisfaction of hotel frontline employees: mediation through knowledge sharing with organizational members.International Journal of Contemporary Hospitality Management,28(2). Li, H., Ye, Q., Law, R. (2013). Determinants of customer satisfaction in the hotel industry: an application of online review analysis.Asia Pacific Journal of Tourism Research,18(7), 784-802. Llach, J., Alonso-Almeida, M. D. M., Mart, J., Rocafort, A. (2016). Effects of quality management on hospitality performance in different contexts.Industrial Management Data Systems,116(5). Mohammed, A. A., Rashid, B. (2012). Customer Relationship Management (CRM) in Hotel Industry: A framework proposal on the relationship among CRM dimensions, Marketing Capabilities, and Hotel performance.International Review of Management and Marketing,2(4), 220. Mok, C., Sparks, B., Kadampully, J. (2013).Service Quality Management in Hospitality, Tourism, and Leisure. Routledge. Torres, E., Kline, S. (2013). From customer satisfaction to customer delight: Creating a new standard of service for the hotel industry.International Journal of Contemporary Hospitality Management,25(5), 642-659. Padilla-Melndez, A., Garrido-Moreno, A. (2014). Customer relationship management in hotels: examining critical success factors.Current Issues in Tourism,17(5), 387-396. Tan, A. L., Hussain, K., Murali, S. (2014). Antecedents affecting employee service recovery performance in five star hotel. Tang, T. W. (2014). Becoming an ambidextrous hotel: The role of customer orientation.International Journal of Hospitality Management,39, 1-10.

Organisational Dialogue Theory and Practice

Question: Discuss about the Organisational Dialogue for Theory and Practice. Answer: Introduction In nearly all aspects of life, communication has proven to be momentous as a conduit to success and happiness (Shrivastava, 2012). The quality of an organizations internal communication can say a lot about business. This means that if an organization is characterized by poor communication, then the organization is likely to fall. Effective verbal and nonverbal communication skills are significant in any workplace. Many organization spent a lot in training their employees in effective communication (Hol, 2012). My thinking about business communication has evolved since I am able to denote that effective communication skills go beyond conversation, but it is important that those in business should know how to communicate in written reports. This paper focuses on the issues and the significance related to communication, especially in the workplace. Describe an experience or critical incident you have experienced or witnessed in a work- based setting, involving an aspect of poor communication. You may draw on experiences you have had as an employee, as a customer or simply as an observer of organisational life. How did you feel about the incident? Given your insights from the subjects learning materials why was the communication so poor and how could it have been improved? One major experience about poor communication in an organization was during my holiday where I volunteered as part of a project management team in a construction company. I witness a manager who came up with new plans and asked the architectural team to design a structural model that would attract large customers. The plan was devoid of any consultation with the concerned departments. After few weeks, the manager realized the project was not financially viable and canceled the plan while still underway. The manager used a subordinate to communicate the message to the architects who were working on the project. With an adequate knowledge of communication, this incident made me feel frustrated as I would see the confusion that the receivers of the message portrayed. The communication was poor because of the ambiguity. The manager did not give any reasons whatsoever why the project had to be canceled. Besides, the project did not have clear goals it had come from the manger without going through the proper channels which could have helped in formulating goals. Listening is a very important virtue in communication skills (Dutta, 2013). The use of a subordinate to communicate such as a momentous information was a poor sign of communication. This is because the team would have a hard time to believe whether the communication is authentic since it is not a formal way of communication. The communication was poor because the manager did not consult any department so as to have an overview of what to expect from the project. The canceling of the project due to poor communication led to a wastage of resources and employees valuable time. The communication could have been improved by the manager consulting different departments on his project. This could have helped to have an expert analysis the viability of the project. The use of formal means of communication would have helped. The employees needed a letter to inform them that the project has been canceled so as to avoid confusion. Leaders should create a favorable and open environment that will encourage the employees to air their views (Sehgal, 2008). Week 3 Relevance to business How does dialogic communication differ from what you have experienced in the past, for example in previous or current workplaces, university, social life, your home country, etc.? Drawing from the subjects learning materials, reflect on why it may be important to promote dialogue in an organisational context from a business perspective. Globalization has made the business and social environment to consist of people with different cultural and ethnic backgrounds. For this reason, communication becomes an extremely important aspect that can enable people to understand each other better without any party feeling assumed. Dialogic communication is a theory that was developed so as to ensure that an environment that exists where peoples perspectives are considered during communication (Eremeeva, and Baranova, 2016). Dialogic communication is a combination of two words, dialogue, and logic. This implies that it is a communication that involves two or more parties. Consequently, it also means that it is a communication that is inclusive of logic. This means that during communication one must think clearly what one is talking about. Dialogic communication is a communication that is considerate of the party feelings and how the communication would affect another party. However, the fact that Dialogic communication is important in the way people interact with others, it is not practiced in day to day communication (Paula Matos, and Esposito, 2014). Case in point, in my experience in the workplace, employees are usually selfish, and they would not like their fellow employees to be accorded special treatment even if it is regarding communication. An employee who comes from an Arab country would not be spared with any filter of words as fellow employees can suggest that people from the background of such an employee are extremists. In the social context, dialogic communication holds no importance as people are not aware how much communication is important to people. Very few individual in the social sphere are aware the importance of considering the point of view of a receiver of a message Managing todays diversity in business remains a challenge to many organizations (Dwyer, 2012). Since there is increasingly international labor markets, organizations are now faced with the problem of having a growing number of multicultural teams (Gibson, 2002). Organizations work in teams to ensure that the desired outcomes are achieved. However, the deep cultural and human differences that constitute the makeup of teams in an organization, need an effective communication mechanism such as dialogic communication. With dialogic communication, it is possible for members of an organization to acknowledge that both the speaker and listener have different point of views and that it is imperative to engage in a logical discussion to reach an equilibrium. When logic is applied in communication among members of an organization, differences in age, cultural, ethnicity, educational background and marital status become a normal thing which will help in improvement of a performance of an organi zation. Week 5 Your business communication skills In engaging with the subjects learning materials, what insights did you gain for the development of your own intercultural communication skills in work-based settings? How can these insights inform the way you communicate with people from different cultures in the future? Intercultural communication is important in todays globalized environment. It is a culture that anyone in the business sector needs to learn since business activities have shifted to operate from country to country (Griffith, and Harvey, 2001). From the insights, I have been able to gain a lot regarding developing my skills in intercultural communication. I have been able to respect peoples way of doing things because different countries have different cultures. This has helped in breaking the assumption that I had regarding different communities. I also learned that the use of technology in communicating with people from different cultures is imperative since technology create a sense of unity. Though cultures can never be the same, it is important to ensure that people are treated equality at the workplace regales of ones culture (Morrison, 2008). For instance, promotion and delegation of tasks should be fair regardless of ones culture. I learned that maturity is important when com municating with people of different cultures in the workplace. Maturity in communication is important as one can analyze one body languages and also nonverbal cues when communicating with people. These insights have helped me ensuring that I get rid of insensitive behavior when communicating with people from different cultures in future. The insensitive behavior ranges from language and also use some nonverbal cues that might have a negative effect on an individual with a different culture from mine. The insights have ensured that am equipped with the knowledge of empathizing with individuals from different cultures during communication in future. This means it is important that I put myself in the position of the people of other cultures while communicating and try to think in their way. When has the knowledge of another culture in mind, it is easy for a person to be able to make comparisons and also identify the things can create a discourse during communication. Consequently, when one puts oneself in the shoes of another person, it is possible to understand and know where to change especially in communication. Conclusion In conclusion, communication in the workplace ranges from verbal and non-verbal exchange such through emails and text messages. To establish a strong business relationship, it is important to ensure that proper communication practices are established. Good relationship among members of an organization will assist in improving work output of the employees whereas poor communication will lead to poor relationship thus poor work out put. With the knowledge from insights, my future professional practice will be characterized by acknowledging the importance of different people with different cultures. Moreover, my improved intercultural communication skills will assist me in having a serene relationship will all my workmates. References Dutta, S. (2013).Business Communication. 1st ed. PHI Learning Pvt. Ltd, p.227. Dwyer, J. (2012).Communication for Business and the Professions: Strategie s and Skills. 1st ed. Pearson Higher Education AU, p.206. Eremeeva, G.R. Baranova, A.R. 2016, "Dialogization Of Professional Communication Between Students And Lecturers",Journal of Organizational Culture, Communications and Conflict,vol. 20, pp. 129. Gibson, R. (2002).Intercultural Business Communication: An Introduction to the Theory and Practice of Intercultural Business Communication for Teachers, Language Trainers, and Business People.. 1st ed. OUP Oxford, p.3. Griffith, D.A. Harvey, M.G. 2001, "Executive insights: An intercultural communication model for use in global interorganizational networks",Journal of International Marketing,vol. 9, no. 3, pp. 89. Hol, J. 2012, "Internal Communication In The Small And Medium Sized Enterprises",E+M Ekonomie a Management, no. 3, pp. 32. Morrison, J. (2008).International Business: Challenges in a Changing World. 1st ed. Palgrave Macmillan, p.151. Paula Matos, M.S. Esposito, M. 2014, "Improving change management: how communication nature influences resistance to change", The Journal of Management Development, vol. 33, no. 4, pp. 330. Sehgal, M. (2008).Business Communication. 1st ed. Excel Books India, p.34. Shrivastava, S. 2012, "Identifying the Major Components of Business Communication and Their Relevance: A Conceptual Framework",IUP Journal of Soft Skills,vol. 6, no. 4, pp. 55.